SPACE to MOVE

Ad Campaign 광고는 매체 활용에 있어 단독 or 일시적으로 행해서는 목적 달성이 어렵기 때문에 여러 광고 매체를 잘 활용, 계획적으로 정해진 광고활동을 일정한 시기에 지속적이고 조직적으로 전개 할 필요가 있는데 이러한 일련의 연속적인 광고활동을 말함 3rd party 온라인 광고에서의 3rd party는 광고를..

NOVEMBER 4, 2008 BY SARAH KEEFE AT BANGO In a recent survey amongst Bango’s content providers, Google Mobile AdWords was the clear winner in terms of the mobile advertising platform that brings results. When asked “Which mobile advertising networks/search advertising networks do you use?” the answers were (multiple answers allowed): Google 86.7% Yahoo! 26.7% Adultmoda/Admoda 21.7% Third S..

NOVEMBER 4, 2008 BY In a recent survey amongst Bango’s content providers, Google Mobile AdWords was the clear winner in terms of the mobile advertising platform that brings results. When asked “Which mobile advertising networks/search advertising networks do you use?” the answers were (multiple answers allowed): Google 86.7% Yahoo! 26.7% Adultmoda/Admoda 21.7% Third Screen Media 16.7% Jum..

On May 10, 2011, in Metrics, Smaato, by Hugo Candeias Smaato Inc., the leading mobile ad optimizer and mobile advertisement platform, today released its latest metrics on the global mobile advertising market during the first quarter of 2011. New findings detail the accelerating adoption of mobile advertising, its affect on top mobile ad network performance and considerations for mobile develope..

January 14, 2011 Mack McKelvey In December, Android surpassed iOS as the largest smartphone operating system on the Millennial Media network, with an 8 percent increase month-over-month and 46 percent impression share. Globally, Android grew nearly 3,200 percent in 2010 on Millennial’s network, beginning from a relatively modest base. Research In Motion grew 224 percent in 2010. It is importa..